2015 is here! I thought we would be burning around in flying cars by now! Guess not. But what we do have are really tremendous cameras. I think the old film guys would be doing backflips in their graves if they could shoot with the stuff we have now. So many photo blogs and sites compare the features of this camera and that camera – but you know what? All the technologies in these new cameras are really fantastic. Auto Focus is awesome, even on less than stellar performing cameras. None of the old guys had it. Just try turning your AF off on your camera and shoot for a day. You’ll appreciate even slow AF after that! 😀
As I look over my husky collection of personal images (like 66,000 or something crazy), Lightroom allows me to sort them by metadata. Such as which camera took what number of images. My old & sold D300s definitely took the most as that was the camera I really learned photography with. But the most used camera I own isn’t my Nikon D800 or the Df – both of which I certainly do love. Rather, it is the FujiFilm X100s. The bulk of my professional work is still shot with DSRL. But my family/personal camera is the omnipresent X100s. It’s a camera that I naturally just pick up. The Nikon Df also has this spirit about it too. I love the manual controls and dials on these retro-styled cameras. But there is just something about the Fuji. It’s sum is somehow greater than its parts.
Ergonomically, it’s a winner. Small profile. Virtually silent. And then there’s the features: Macro capability, Killer sharp optics, stellar high ISO performance, leaf shutter flash sync speeds, AMAZINGLY ASTOUNDING COLOR. And this is the big one for me. The X-Trans sensor is a colour ninja. All the photo gurus go on and on about this but it is so true. This sensor renders a scene exactly as your eye sees it. Nuances of colour exist that even my D800 and Df just cannot replicate despite being bigger and 3 times more expensive. I snapped this shot just to see how the X-Trans would negotiate the wild mixture of light in this photo: Tungsten lamps in the living & kitchen illuminating the family, daylight balanced wall sconces and Christmas LEDs in the family room in the background. This is a JPEG image shot in auto WB mode! It’s amazing! And the skin tones are incredible. And look at the various shades of blue! I’m constantly blown away by this camera.
I used the X100s exclusively over the Christmas season for capturing family memories. I shoot it in JPEG. I wouldn’t dream of doing that with the Nikons. The pre-processing of the camera makes this possible. Using the X-Trans for professional work would be a dream, especially for weddings. Being able to produce pre-processed JPEG images – that are FANTASTIC – would save hours and hours of editing time. And the black and whites are the best in the business. Bar none. No contest. The FujiFilm Black and White is incredible. I’d love to compare them to say the Leica M Monochrom. So Leica, if you’re reading, send me a setup to try! 😎 I shot this one of my Nephew in very low light, using MF focus peaking to get it sharp. It was f/2 1/60 at ISO 6400. At 1:1, you can count his eyelashes. And the “noise” looks like film grain at 400 ASA. It’s astounding. Like my nephew who is the most striking little gaffer ever. His eyes are jet black!
Sony made and is making a big splash right now with its full frame Mirrorless A7 cameras. Rightly so. They’ve beat both Canon and Nikon to the punch in changing the history of photography for the better. DSLR technology is just analogue film tech ported over to digital. Mirrorless is true digital photography. No old analogue tech work arounds. It’s the real deal. I’ve looked seriously at switching to Sony, particularly with the release of the A7II. Awesome kit with killer in camera stabilization. Way less weight to lug around all day. What’s not to love? Not much. . . . Except that it uses the same sensors that Nikon does. (Or, rather, Nikon uses Sony’s sensors). This isn’t a draw back. The sensors rock the set. But as I look at the X-Trans images, I prefer the look and feel of them. The tonality and colour can’t be matched, not even by Sony’s incredible full frame sensors (Sorry Canon, you’re beaten like a rented mule on this one). I’m not ruling out Sony stuff, that’s for sure. It’s an exciting time for photography! Loads of awesome image making options. But let’s just say that I’m anxiously waiting for the X-Pro2 release. So Fuji, if you’re reading, send me a setup to try! 😎
My last point about Fuji that I want to touch on is their approach to their customers. No other camera manufacturer respects their customers more than Fuji. When you buy a camera, undoubtedly there will be some glitches and bugs to get worked out. Firmware releases generally fix those up. But that’s all they do. Seldom, if ever, is more functionality introduced to a camera – and especially not if an upgraded model has already been released. You have to buy said upgrade to get the new features. Not so with FujiFilm. They so respect their customers that they release firmware updates that make the existing products better. Even products that have already been replaced with updated models! That’s awesome! It instills confidence in the purchase for the customer. I know that my investment in Fuji is not a one time deal. They will bless me with greater functionality in the future. This is how a company can create a jubilant base of hardcore fans and supporters. It’s a two way relationship with Fuji. And they keep on giving. They show respect to the customer and for that, I give a very deep and long bow (not to mention further business in the future).
So here’s to a happy new year of image making in 2015! May all your pixels be bright! 😉